Feed Guard guides
Everything about Google Merchant Center: why products get disapproved, how to fix your feed and your store, and how to stay approved.
Editorial requirements: the title and description rules that disapprove clean products
Google has a style rulebook for product titles and descriptions, and it disapproves promotional text, all-caps, and symbols even when the product is honest. Here is what trips stores and how to write titles that pass.
ReadPrice and availability mismatches: when your feed and your page disagree
Google checks the price and stock in your feed against your live product page and disapproves the ones that do not match. Here is why it happens to honest stores and how to keep them in sync.
ReadWhy Meta disapproves your products (and how it differs from Google)
Meta disapprovals share a root with Google - product data - but the policies and the diagnostics differ. Here is where the two overlap, where Meta is stricter, and how to fix a disapproved catalog.
ReadWhy Google disapproves your product images (and how to fix them)
Promotional text on an image is the fastest way to get a product disapproved. Here is what Google wants from a product image, the disapprovals honest stores hit, and how to fix them without re-shooting.
ReadGTIN, brand, and MPN: getting Google’s product identifiers right
Missing or wrong product identifiers are one of the most common feed disapprovals. Here is when Google needs a GTIN, what to do when your products do not have one, and how brand and MPN fit in.
ReadThe Content API for Shopping is shutting down: what to check before it stops
Google is retiring the Content API for Shopping in favour of the Merchant API. If a custom integration or older app still calls it, your feed can go dark. Here is who is affected and what to check.
ReadGoogle Merchant Center misrepresentation: why the fix is on your website, not your feed
Misrepresentation is the suspension trigger that catches honest stores. Google judges it on your storefront, not your feed. Here is exactly what Google checks on your site and how to make each part verifiable.
ReadWhat triggers a Google Merchant Center account suspension (and how to get reinstated)
A suspension hides your whole catalog, not one product. What actually causes it, why the fix often lives on your store and not the feed, and how to request reinstatement without wasting your first attempt.
ReadHow to request a Google Merchant Center re-review (and what actually gets products re-approved)
When you actually need a Merchant Center re-review, how to fix the issue first, where to submit the request, and what to write. No guarantees, just the process that works.
ReadWhy Google Merchant Center disapproves products - and how to fix the top reasons
The most common reasons Google Merchant Center disapproves Shopify products - missing GTINs, price and availability mismatches, image and policy issues - and what each fix actually involves.
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